We are proudly initiating a Save Your Ass Save your Sass campaign this November! An Initiative that is impactful. An impact that will lead to change. And a change that will transform ideologies. With this thought in mind, BE has addressed over 300 Influencers across the Beauty, Fashion and Entertainment industry to uplift the cause of Women’s Hygiene. With the Save Your Ass Kit, allow Be. The Solution to Be. Your Solution all day, every day!
Indian women face an uphill challenge when it comes to their daily Hygiene and Sanitation needs and rights. It is uncomfortable and painful to wait for hours to go to a washroom because there is a lack of clean public toilets. Raise your hand if you are the person who does not dare to go to a public toilet? That awful smell reeking out of those toilets churns your stomach inside out, making you cringe right from within.
This is where Be. The Solution Steps In! We are your one-stop solution to address all your hygiene and sanitation concerns. Be. The Solution is a new online brand of daily hygiene products. We bring you a refreshing take on your ordinary personal care routine.
The Influencers included in this campaign have a great social media presence and appeal which reaches masses in this digital age. It is through them we want to get connected to the world. Be. The Solution is striving to create groundbreaking impact all over India by educating and addressing a woman’s basic hygiene right. In addition, Be The Solution contributes 5 percent of net revenue towards women’s sanitation projects in rural India.
Our goal is to ease the Urban woman’s fight against their hygiene needs. We want to initiate this survival kit to make it practical, easy and quick to Save their Ass and Save their Sass as a result of it. This Survival kit would help them tackle everyday issues and problems with simple solutions.
With the paradox solving, revolutionary product- the toilet seat sanitizer and hand sanitizer are pocket-sized products specially designed in a way to be a woman’s personal armour at all times, in their handbag. With Save Your Ass Kit, allow Be. The Solution to be your everyday partner and beyond.
Please show us some love and support with tagging us on #SaveYourAss #SaveYourSass
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